John Theobald owner of chauffeur tours company www.specialist-tours.co.uk talks about growing his business online and his aims for the future.
John, for those who haven’t heard of Specialist-Tours can you give us some background ?
Touring In Elegance offers exclusive vacations and chauffeur tours in luxury vehicles around Wales and the rest of the UK. We offer a comprehensive and personal tour package that encompasses every aspect of a family or small groups' vacation needs and wishes whilst they are in this country. Our USP over other chaffeur tour companies is our extensive knowledge of the best the area has to offer the discerning tourist; combined with our guiding expertise. We aim to keep our customers satisfied whilst keeping them safe, comfortable and entertained.As a business owner what do you consider to be your greatest success?
Being complimented on the quality of our service and accomplishing our objectives of getting repeat business time after time.On a scale of one to ten, how important is the Internet and your company website to your business?
'8', however when we started this would have been a '10' as the internet was our only initial means of advertising.Even now, for new clients seeing our website, it tells them all the fine detail of how we run our business using the very particular skills we have built up and honed, if we were to communicate these in our initial conversation with potential clients they would likely feel we were overselling our product and potentially be put off. With the website they can read as little or as much as they want to feel confident of our product.
